Sama Dubai - People and Performance Look and Feel

Sama Dubai needed their internal P & P materials refreshed to reflect their brand and put across the importance of their staff to developing and performing well.

The Sama brand was very new, with nothing developed aside from a logo and a ‘swish’ image. We took what we had, and developed a simple yet effective method of page layout design which could be carried through all the materials. The use of photography and diagrams drove home the concepts being explained. The outcome was a fresh, clean set of materials, which engaged staff.